The Asia Pacific Tambuli Awards 2021 held its virtual awards night show tonight. BWM Dentsu Melbourne has scored a Silver for Dylan Alcott Foundation 'Remove the Barrier' and a Bronze for Deliveroo 'Homeless Delivery', whilst whiteGREY has secured a Silver for Powershop 'The Story of Your Power'.
May 18 2021, 12:32 am | BY Kim Shaw | No Comments
The Asia Pacific Tambuli Awards has released its 2021 shortlisted entries for all categories with the Ogilvy, Dentsu, Leo Burnett and Cheil networks all scoring 10 or more shortlists.
Also scoring a handfull of shortlists were Wunderman Thompson, Publicis, Saatchi & Saatchi and TBWA.
From Australia BWM Dentsu has 3 shortlists – “Remove the Barrier” for Dylan Alcott Foundation; “The Golden Nugget” for Bowel Cancer Australia and “Homeless Delivery” for Deliveroo.
The winners will be announced during the virtual awards show scheduled on June 2, 2021. Details on the show will be announced soon.
The APAC Tambuli Awards honors creative and effective brands with purpose – showing the seamless integration of creativity + brand purpose + results. Case study entries that best demonstrate how brands uplift society, create positive change, and correlate purpose with purchase, are chosen as winners by the executive
Volley, Rolling Stone explore new brand partnerships
Two new partnerships show the power of out-of-category brand collaborations
Rolling Stone magazine and Volley have both struck partnerships with beer brands as part of category and consumer extension strategies.
Iconic music publication, Rolling Stone, has a new collab with boutique brewer, Young Henrys, with the Sydney-based brewery announcing the launch of The Unifier beer. The limited-edition beer is inspired by music’s power to bring people together throughout the ages and marks Rolling Stone’s first co-branded collaboration with an Australian craft beer.
“Rolling Stone has played a pivotal role in celebrating music’s culture-defining moments for over 50 years,” said Rolling Stone president and COO, Gus Wenner. “We’ve joined forces with Young Henrys to create a beer that not only honours our heritage but also reminds today’s generation that history is still in the making,” he added.
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Breaking down barriers into workforce for people with a disability and mental illness
The Morrison Government is investing in innovative strategies to address the barriers preventing people with mental illness and disability from finding and keeping a job.
Minister for Families and Social Services Anne Ruston said the Government has committed an additional $45.7 million to extend two programs dedicated to helping young people with mental illness join the workforce.
The funding will be used to double the number of headspace sites running the evidence-based Individual Placement and Support Program (IPS) to 50 and to support headspace National to continue the Digital Work and Study Service.