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and last updated 2021-02-01 22:24:38-05 KALAMAZOO, Mich. â A grassroots effort to help local restaurants and workers will continue, despite the end of the indoor dining ban in Michigan. Friends Todd Heeter and Jay Rustenholtz created the #LocalLove Kalamazoo campaign on social media in late 2020. Their goal: to help and highlight locally owned and operated restaurants, while also raising money to help employees affected by the COVID-19 restrictions and closures. The campaign has taken off in 2021, bringing in more than $25,000 dollars to help restaurant workers. Heeter and Rustenholz have now filed to make #LocalLove Kalamazoo an official non-profit, and say their work will continue as long as the need is there. ....
#Locallove Kalamazoo: Grassroots effort to help local restaurants, workers Two friends have launched a grassroots effort to help restaurants struggling during the pandemic. and last updated 2020-12-25 09:55:41-05 KALAMAZOO, Mich. â Friends Todd Heeter and Jay Rustenholz have teamed up to help and highlight the restaurant industry amid the pandemic. Their grassroots campaign, dubbed #Locallove Kalamazoo, launched on social media earlier this month. The effort encourages the community to support local restaurants, while also raising money to help struggling restaurant workers. The highest number I ve seen is 75% of like the workforce in the restaurant world has been laid off, said Heeter, who works in the food service industry himself. I know 2,000 to 3,000 restaurants have closed and 6,000 more could close due to this, you know, the pandemic and just how bad they ve been hit. ....