Movember appoints SMART to its global brand strategy
March 10, 2021 1:06
Hero’s rebooted brand consultancy SMART has won an account with Movember to manage its global brand strategy, following a competitive pitch process.
SMART will be working with the organisation on its five-year organisational strategy to accelerate Movember’s work in the improvement of men’s mental health and the prevention of suicide, prostate cancer and testicular cancer.
SMART will develop a long-term strategy that builds on its history and is future-proof for further evolution of the organisation.
“We have ambitious plans to further expand Movember’s remit in assisting men live healthier lives. This project aims to ensure the brand is in the best position to achieve our future plans, whilst holding steadfastly to our roots,” Movember CEO Michelle Terry said.
February 16 2021, 10:47 am | BY Ricki Green | 1 Comment
London International Awards (LIA) has created a coaching and networking program to develop, educate, inspire and grow young creative talent.
Industry leading coaches from Australia include Dave Bowman, APAC creative chief at Google PI; Adrian Bosich, managing partner and creative founder of AIRBAG; Elle Bullen, creative partner and co-founder at SDWM, Melbourne; Emma Daines, founder, CEO and executive producer at Fin Design & Effects, Sydney; Ben Lilley, creative chairman of McCann Australia; Adrian Mills, lead partner, creative brand advertising at Deloitte, Melbourne; Ralph van Dijk, founder and executive creative director at Eardrum, Sydney and Aussie expats Matt Eastwood, global chief creative officer at McCann Health, New York and John Mescall, global ECD and global Creative Council president at McCann Worldgroup.