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The Covid crisps mountain: bagged snacks category report 2021


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Brits have bought a veritable mountain of bagged snacks during the pandemic. They’ve tucked into almost 60,000 tonnes more than in 2019. As such, the value of crisps, popcorn, nuts and other savoury snacks has climbed by 13.1% to the dizzy height of £3.8bn [Kantar 52 w/e 27 December 2020].
That’s an extra £441.8m. And there’s good reason for this massive pile, suggests Cofresh brand manager Jon Roberts. “With cutbacks and restrictions on daily life, snacking has become the affordable treat,” he says. “At-home snacking is one area that has experienced continued growth.”
That’s putting it lightly. Lockdown sparked an avalanche of sales in crisps. The sector’s volumes are up 15.1%, while popcorn has risen 14.8% and nuts are up 12.2%. ....

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Sustainable sourcing: food producers seeing the bigger picture in 2021


Sustainable sourcing: food producers seeing the bigger picture in 2021
Sustainable sourcing of food packaging and ingredients has climbed its way to the top of the agenda for many companies in 2021, including some of the industry’s big players.
In February, for example, Greencore announced a range of measures, committing to 100% recyclable or reusable packaging by 2025 and the sustainable sourcing of all raw materials by 2030. Earlier in the month global bakery ingredients business Zeelandia made a pledge to make its use of palm oil 100% sustainable.
Initiatives such as these are well timed, according to Saskia Nuijten, head of public engagement at European innovation initiative EIT Food. ....

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Made For Drink makes move into crisps


Meat snacking startup Made For Drink is moving into the crisps category.
The brand – whose range includes snacks such as Chorizo Thins and Mangalitza Salami Chips – has created a duo of crisps.
They are: Chicken Salt Fries, which despite the name are suitable for vegetarians and based on an Australian seasoning for rotisserie chicken, and Tapas Fries, which comprise a mix of straw fries and slices of chorizo, seasoned with olives, sun-ripened tomatoes and paprika.
Made For Drink founder Dan Featherstone said 2021 was “the perfect moment to build up a blossoming off-trade and online reputation by taking an ambitious next step into the £1bn potato crisp category”. ....

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Meat snacks processor Made for Drink to launch into crisps


Meat snacks processor Made for Drink to launch into crisps
Meat snacks firm Made for Drink - a winner of the 2020 Food Manufacture Excellence Awards - is to launch into the potato crisps sector in April.
For the past four years, Made For Drink has supplied indulgent, meat-themed snacks designed to complement consumers favourite alcoholic tipples.
Now it aims to launch Chicken Salt Fries in 150g bags - made for a cold beer - and Tapas Fries in 125g bags - made for Aperitivo (Italian aperitifs).
The Chicken Salt Fries are based on a snack that s popular in Australia and the Tapas Fries are a mix of thin cut Patatas Fritas (straw fries) and crisp slices of authentic Spanish chorizo, seasoned with olives, sun-ripened tomatoes and paprika. ....

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