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Japan and India Tourism working to boost travel | Breaking Travel News

Japan and India Tourism working to boost travel | Breaking Travel News
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Kerala must ramp up commitment to responsible tourism


Kerala must ramp up commitment to responsible tourism
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Kerala should ramp up its commitment to responsible tourism (RT) and move towards declaring the whole state as an RT destination in the light of changing consumer preferences towards zero carbon destinations and zero food miles besides factoring environmental costs beyond economic costs, Suman Billa, director of Technical Cooperation and Silk Road, UNWTO, said.
India has a robust domestic market, and Kerala, famous for its products like wellness, houseboats, and home stays, would emerge strongly, he said, addressing a session at the three-day ‘Kerala Looks Ahead’ (KLA) global conference and consultation. “Kerala also needs to add ‘instagrammable’ activities to attract the younger clientele,” he said. ....

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Declare Kerala an RT destination: expert


‘Spice Route project to take Kerala Tourism to next level’
Kerala should ramp up its commitment to Responsible Tourism (RT) and declare the State as an RT destination in the light of changing consumer preferences towards zero-carbon destinations and zero food miles besides factoring in environmental costs beyond economic costs, Director, Technical Cooperation and Silk Road, UNWTO, Suman Billa has said.
Addressing a session on Tourism on the second day of the ‘Kerala Looks Ahead’ global conference and consultation on Tuesday, Mr. Billa, a Kerala cadre IAS officer, said India had a robust domestic market, and Kerala, famous for its niche products like wellness, houseboats, and home stays, would emerge strongly. “Kerala also needs to add Instagrammable activities to attract the younger clientele and increase footfalls.” ....

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