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Joe Swash teams up with Studio.co.uk for Christmas ad campaign retailtimes.co.uk - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from retailtimes.co.uk Daily Mail and Mail on Sunday newspapers.
Studio.co.uk counts down the days as Joe Swash signs for Xmas prolificnorth.co.uk - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from prolificnorth.co.uk Daily Mail and Mail on Sunday newspapers.
by Stephen Chapman Cheetham Bell has created a series of “fishy” idents as part of United Utilities’ sponsorship of ITV weather in the North West. The 5 and 10 second idents will run throughout the summer in the Granada and Border regions, to encourage people to save water. “From only boiling the water you need for your morning cuppa, to making sure your wet wipes go in the bin and not down the loo, our characterful fish are here to say well done for upping your water efficiency (and that they’d clap if they could),” said Creative Director, Martin Smith. The films were directed by Simon Neal via The Gate and the six sets of ads are voiced by comedians including Justin Moorhouse, Tez Ilyas and Sarah Speare. ....
by Stephen Chapman Soreen is investing in a national advertising campaign for its new product, Soreen Fruit & Veg-Mmms. The creative, which has been designed by Cheetham Bell, will focus on getting more fruit and vegetables into a child’s diet. “The best ideas are often the simplest. After sampling the cakey bakes, we were so confident that kids would love the taste of Soreen’s Fruit & Veg-Mmms that we created a campaign centred around children’s honest reactions to the new product, and in truth we also anticipated that these hilariously honest accounts could add to the entertainment of the ad,” explained Kay Barratt, Joint Partner & Senior Creative Director at Cheetham Bell. ....
by Stephen Chapman Online value retailer, Studio.co.uk has been announced as the new sponsor of ITV’s prime-time game show, In For A Penny. It follows the Accrington-based retailer’s partnership with ITV on I’m A Celebrity… Get Me Out of Here! 2020. “ITV’s In for A Penny is a much-needed dose of fun and escapism for families across the UK on a Saturday evening,” said Chris Chalmers, Marketing Director of Studio.co.uk. “Given our strong heritage in family-focussed value products, this sponsorship is a great opportunity to increase consumer engagement with our brand. As with Studio.co.uk, the show has something for the whole family and with much of it taking place live, it really is a fun show for families to enjoy together.” ....