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As lockdown restricts site visits, real estate companies keep potential buyers engaged through immersive tech, AI-driven marketing

As lockdown restricts site visits, real estate companies keep potential buyers engaged through immersive tech, AI-driven marketing
bestmediainfo.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from bestmediainfo.com Daily Mail and Mail on Sunday newspapers.

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Week at a glance: Ad-Vantage Wk 5; E-comm wars; Airtel Ads foray; Rise & rise of OTT

Week at a glance: Ad-Vantage Wk 5; E-comm wars; Airtel Ads foray; Rise & rise of OTT
adgully.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adgully.com Daily Mail and Mail on Sunday newspapers.

New Zealand , Divya Kumar , Amit Adarkar , Kyle Jamieson , Mehmood Mansoori , Glenn Maxwell , Ben Stokes , Suresh Balakrishna , Rajiv Gopinath , Angad Singh Manchanda , Ayon Sengupta , Ujjwal Chaudhury , Shyatto Raha , Radhika Nihalani , Shradha Singh , Nikhil Dalal , Dharmendra Ahuja , Snehil Gautam , Anshul Agarwal , Jhye Richardson , Weempowerasia Programme , National Programming Head , United Nations , Services Online Business , Thinkink Communications Think Talkies , Unstereotype Alliance ,

Post-lockdown, our graphic number has grown to 80%: Snehil Gautam, Housing.com

Post-lockdown, our graphic number has grown to 80%: Snehil Gautam, Housing.com
adgully.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adgully.com Daily Mail and Mail on Sunday newspapers.

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Housing.com launches its new ad campaign 'Yahaan Search Khatam Karo'

Housing.com launches its new ad campaign 'Yahaan Search Khatam Karo'
adgully.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adgully.com Daily Mail and Mail on Sunday newspapers.

Bajpayee Bajpayeemanoj , Ghar Dhoondhna Koi , Suresh Triveni , Janmenjoy Mohanty , Rao Rajkummarrao , Virender Sehwag , Vicky Kaushal , Manoj Bajpayee , Tarak Mehta Ka , Tumhari Sulu , Rajkummar Rao , Kiara Advani , Khatam Karo , Big Boss , Snehil Gautam , Dhruv Agarwala , Lowe Lintas , Campaign Video Links , Yahaan Search Khatam Karo , India England Test Series , Kapil Sharma Show , Tarak Mehta Ka Ulta , Elara Technologies Owned , Regional Creative Officer , Rishabh Pant , Search Khatam ,

Print and outdoor will gain from new realty launches this year, says Snehil Gautam of Housing.com


Print, outdoor to gain from realty sector this year but digital will take lion s share, says Snehil Gautam of Housing.com
In a conversation with BestMediaInfo.com, Snehil Gautam, Head of Growth and Marketing, Housing.com, PropTiger.com and Makaan.com, shares his plan to run an aggressive branding plan for their real estate platforms
Snehil Gautam
Elara Technologies, the parent company of Housing.com, PropTiger.com and Makaan.com, will divide its media spend equally on digital and TV to drive more traffic to its platform, along with gaining more brand awareness. 
“We have two major objectives from the strategy point of view — brand awareness and acquiring heightened traffic for platform so that our sellers get their share of ROI. Our aim is to advertise where our core audience is,” said Snehil Gautam, Head of Growth and Marketing, Housing.com, PropTiger.com and Makaan.com.  ....

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