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Currently, there are around 15 million HD homes 08 Mar, 2021 - 08:34 AM IST | By Gargi Sarkar KOLKATA: Industry leaders have emphasised over and over again that despite recent developments and change in consumer preferences, pay TV will continue to coexist with over-the-top (OTT) platforms. On the other hand, the need for a sustainable business model is also undeniable amid the rapid flux in the media and entertainment industry. In the coming future, the conversion from standard definition (SD) to high definition (HD) can be a key growth driver, the experts said in a panel discussion at the Video and Broadband Summit (VBS) 2021. Moreover, the broadband segment will be another crucial factor, which has seen higher uptake in the last few quarters. ....