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Erdem adds inclusive sizing, but why do so few luxury brands embrace plus size women?


Erdem adds inclusive sizing, but why do so few luxury brands embrace plus size women?
Chloe Street
British luxury fashion label Erdem has announced it will introduce inclusive sizing, from a 6 to a 22 both online and in its Mayfair store, across all its forthcoming collections, starting with Pre-Spring 2021.  
Erdem, which previously only offered larger sizes to bespoke clients, is “committed to making the brand inclusive for all.”  
It’s a move that will see the label join a reasonably short list of luxury fashion designers who already offer larger sizing that includes Mary Katranzou, Roland Mouret, Mara Hoffman, Jonathan Simkai, Carolina Herrera, Christopher Kane and Diane Von Furstenberg.    ....

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