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Grey Group China appoints Sharlene Wu as new CEO adgully.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adgully.com Daily Mail and Mail on Sunday newspapers.
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By Chris Daniels Launching a creative agency in the first few months of the global pandemic might have seemed like a hopeless endeavor. In addition to the challenge of setting up shop amid social-distancing measures put in place to contain COVID-19, brands were clearly shelving campaigns and cutting their marketing communications budgets. Well-known agencies were laying off staff. The circumstances would have been scary enough for even the most daring of souls to put their entrepreneurial dreams on ice. But some creative minds ventured ahead anyway. Like Mel Jones and Justin Polk, the TV, film and commercial directors behind Invisible Collective. The Los Angeles–based production company and creative studio partners with ad agencies and big-name brands on diverse work, made by diverse talent. While Jones and Polk had spent years spitballing the idea, and even incorporated Invisible Collective in 2018, it wasn’t until June, as COVID-19 cases were soaring in the United St ....
VMLY&R names Thomas Tearle as CEO as Jon Bird made chairman February 16, 2021 10:28 In Bird’s place, the WPP AUNZ agency has appointed Isobar’s managing director Thomas Tearle. Bird has only been CEO of the agency for 20 months, returning to Australia from VMLY&R New York to take up the role following the departures of co-CEOs Pete Bosilkovski and Aden Hepburn. Jon Bird is becoming VMLY&R’s executive chairman ADVERTISEMENT Bird has been with the agency network since March 2016 when he joined VML New York as executive director of global retail and shopper marketing. He was promoted global chief retail and commerce officer in 2018. ....