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Sow Ideas Like Sunflowers


Sow Ideas Like Sunflowers
Tuesday, June 1, 2021
 
Our first crop of sunflowers was a gift from unseen forces—a bird, perhaps, or a squirrel? The seedlings poked their heads up in the two raised beds in our garden—in and amongst the poppies, alongside the cosmos plants we had raised from seeds and planted in the bed. 
My husband Steve (the one who does the gardening), contemplated the upstarts.
“I’m going to let these grow and see what they are.”
He had an inkling they were something special—volunteers worth giving a chance. I suspected they were broad-leafed weeds, but agreed. ....

Park Consulting , Content Marketing , Writing And Publishing , Marketing Communications , Business Writing , Subscription Economy , Subscription Marketing , Membership Retention , Non Fiction Books , பூங்கா ஆலோசனை , உள்ளடக்கம் சந்தைப்படுத்தல் , எழுதுதல் மற்றும் வெளியீடு , சந்தைப்படுத்தல் தகவல்தொடர்புகள் , வணிக எழுதுதல் , சந்தா பொருளாதாரம் , சந்தா சந்தைப்படுத்தல் , உறுப்பினர் தக்கவைத்தல் , அல்லாத புனைவு புத்தகங்கள் ,

Jargon Kills (Other People's Time)


Jargon Kills (Other People’s Time)
From:
Tuesday, April 20, 2021
 
Are you inadvertently wasting other people’s time when you speak or write? Here’s a cautionary tale for anyone who works in a field that uses acronyms, abbreviations, and other jargon.
“We had an NPS of 80.”
That comment came from a marketer on a panel discussion in a video. She was referring to
Net Promoter Score—a metric of how willing customers are to recommend a business to others.
A few people commented on that score, and then the conversation moved on. I thought nothing of it, alas.
But here’s the thing—not everyone on the panel came from th ....

United States , Net Promoter Score , Net Promoter , Minnesota Public , False Time Savings , Filter Your , Workplace Writer , What Works , Park Consulting , Content Marketing , Marketing Communications , Writing And Publishing , Business Writing , Subscription Economy , Subscription Marketing , Membership Retention , Non Fiction Books , ஒன்றுபட்டது மாநிலங்களில் , நிகர ப்ரமோடர் மதிப்பெண் , நிகர ப்ரமோடர் , மினசோட்டா பொது , வடிகட்டி உங்கள் , பணியிடம் எழுத்தாளர் , என்ன வேலை செய்கிறது , பூங்கா ஆலோசனை , உள்ளடக்கம் சந்தைப்படுத்தல் ,

Writing to Connect: Showing Up as Human


Tuesday, March 9, 2021
When my book
The Writer’s Process was first published almost five years ago, it had a rocky launch into the world. A professional reviewer gave it a terrible review, basically questioning why
anyone would want to read a book like this.
They also criticized my writing, calling the prose
lugubrious. Ouch!
That review was an all-you-can-eat buffet for my inner critic. As a new author, I had to work my way past it. (Happily, the book has found its audience of people who
do, in fact, want to read it. Now, I find the episode both funny and educational.) ....

2word Out , Booklife Prize , Content Marketing , Marketing Communications , Writing And Publishing , Business Writing , Subscription Economy , Subscription Marketing , Membership Retention , Non Fiction Books , சொல் ஔட் , உள்ளடக்கம் சந்தைப்படுத்தல் , சந்தைப்படுத்தல் தகவல்தொடர்புகள் , எழுதுதல் மற்றும் வெளியீடு , வணிக எழுதுதல் , சந்தா பொருளாதாரம் , சந்தா சந்தைப்படுத்தல் , உறுப்பினர் தக்கவைத்தல் , அல்லாத புனைவு புத்தகங்கள் ,

Nobody Owes Us Attention


Nobody Owes Us Attention
Tuesday, February 23, 2021
 
I have a quirky book problem. Once I get through the first few chapters of a book, I feel obligated to keep going, even if I’ve entirely lost interest.
I start skimming, flipping through pages—doing anything so that I feel like I reached the end legitimately. It seems absurd even as I do it, but if I page through to the last page, then I’ve met some kind of obligation and given the author the benefit of the doubt.
Sometimes I can’t even do that. My Kindle is cluttered with the relics of books that I cannot quite delete. Let’s not even talk about my bookshelves. ....

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