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Podcast strategies, Google reactions: Monday's daily brief


Plus, how to spot a Salesforce admin
Kim Davis on March 8, 2021 at 10:00 am
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Marketing Land’s daily brief features daily insights, news, tips, and essential bits of wisdom for today’s digital marketer. If you would like to read this before the rest of the internet does,
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Good morning, Marketers, and are you excited for MarTech?
I mean, of course, our upcoming online conference, premiering on March 16 and 17. I ask because I’m excited. Finally. Well, as many of you surely know by now, there’s a lot of work and planning which goes into an event of this kind. ....

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Invoca Achieves Record Results in 2020 as Companies Turn to Active Conversation Intelligence to Optimize Revenue


Invoca Achieves Record Results in 2020 as Companies Turn to Active Conversation Intelligence to Optimize Revenue
Organizations including Build.com, Christian Brothers Automotive, Cincinnati Bell, LegalShield, LifeBridge Health, Media Experts, RingCentral, Tax Defense Network, Windstream, and others turn to Invoca to drive revenue by connecting their digital marketing campaigns to inbound sales calls
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Active Conversation Intelligence platform for revenue teams, ended its 2020 fiscal year with record revenue, accelerating growth, and continued momentum in winning over even the most sophisticated marketers. Invoca announced new conversation intelligence products to support sales, eCommerce, and customer experience teams, expanded its executive leadership team, and broadened product adoption across enterprise organizations spanning telecommunications, financial services, insurance, and healthcare. ....

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Travis Air Force Base personnel transfer into US Space Force


FAIRFIELD-SUISUN, CALIFORNIA
Master Sgt. Maurice Carbajal hugs his daughter, Lola, 11, after he officially became a guardian during a U.S. Space Force Transfer Ceremony at Travis Air Force Base, Friday, Feb. 12, 2021. Carbajal served In the 60th Air Mobility Wing. (Aaron Rosenblatt/Daily Republic)
Travis Air Force Base personnel transfer into US Space Force
TRAVIS AIR FORCE BASE Ten members, including one women, of the U.S. Air Force became guardians in the country’s newest military branch, the U.S. Space Force, during a transfer ceremony Friday at the base.
They will join the 2,400 service members already in the U.S. Space Force. That number will grow to 3,600 in the next few months. ....

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The pandemic has employers experimenting with four-day work week


Ivy Liu
by Tony Case
This article is part of the Future of Work briefing, a weekly email with stories, interviews, trends and links about how work, workplaces and workforces are changing. Sign up here.
The weekend is coming a lot quicker for some of us these days.
After experimenting with a contracted work week last year, the affiliate marketing network Awin this month converted to a permanent four-day schedule. Calling the policy part of its “people-centric vision for work,” the company said it did so with no reduction in salaries or service to clients, which include Meredith and Etsy. ....

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