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From the brink of disaster to a future of optimism for Parched Eagle Brewpub


The newest beer coming out of Jim Goronson’s two-barrel brewing system couldn’t be more apropos.
Idun is a double IPA named after the Norse goddess of rejuvenation.
And Goronson’s Parched Eagle Brewpub, at 1444 E. Washington Ave., just a hard throw away from the Yahara River, is more than ready for new beginnings.
The 676-square-foot brewpub, one of the smallest in the state, barely made it through the past 13 months, but is poised for a comeback in 2021.
Just a few months ago, Goronson was behind on rent, a polar vortex was keeping customers away and he was broke. A bad left knee was giving him problems, which forced arthroscopic surgery in mid-March. He almost ran out of beer because the operation forced him to stop brewing for a month. ....

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Gator Growlers: 4 questions with Julia Herz, 'The face of craft beer'


Julia Herz has been called “The face of craft beer,” and it’s a well-justified description.
Herz served from 2007 to 2020 as the craft beer program director for the Boulder, Colorado-based Brewers Association, a nonprofit trade association that promotes and supports small and independent breweries. She served as brand ambassador at myriad craft beer conferences and trade shows making presentations, giving speeches, heading workshops and more including at the Great American Beer Festival held annually in Denver.
I’ve been in the audience at some of these. Her enthusiasm is contagious, her energy is boundless, and her knowledge is wide-spanning and plentiful. Herz has been interviewed on national news shows and featured in craft beer documentaries, and she is an authoritative source for many brewery-related publications. ....

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