July 23 2021, 10:15 am | BY Kim Shaw | No Comments
Soho Square Bangkok, in partnership with Red Fuse – WPP’s integrated global team dedicated to serving Colgate-Palmolive – has launched the latest brand campaign for Colgate Thailand titled #YimsuGeneration which builds upon the previously launched #Yimsu campaign in 2020.
At the heart of the campaign, Colgate brings a true story of Thun-Nitcharee Peneakchanasak to light. At the age of 14, Thun’s life took an unprecedented turn as she lost both of her legs in a train accident. Nevertheless, she has not lost the ability to keep smiling and found the strength to pursue a new dream. Hence, she embodies the Yimsu (Smile Strong) ideal and becomes the face of a generation hit by soul-crushing crises yet remaining positive and resilient through the difficult time.
Overdose deaths surged in Tampa Bay as pandemic compounded loneliness, stress
tampabay.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from tampabay.com Daily Mail and Mail on Sunday newspapers.
Kameramann døde etter å ha blitt banket opp av ytre høyre-demonstranter i Georgia
abcnyheter.no - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from abcnyheter.no Daily Mail and Mail on Sunday newspapers.
Nyhetsstudio: Siste nytt
aftenposten.no - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from aftenposten.no Daily Mail and Mail on Sunday newspapers.
Nyhetsstudio: Siste nytt
aftenposten.no - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from aftenposten.no Daily Mail and Mail on Sunday newspapers.