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Beef Australia 2021 has been touted the “best Beef yet” and this can now be confirmed through record attendee numbers.
A new attendance record was set this year with 115,866 people through the gates - up from the 100,000 attendance in 2018.
More statistics include 11,000 people using the new park and ride service, 4980 head of cattle across the event, 63 tonnes of beef consumed throughout the week, 800 contractors and staff behind the scenes with 150 Beef Australia volunteers.
It seemed like every politician was in town at some point with Prime Minister Scott Morrison and Queensland Premier Annastacia Palaszczuk and 39 state and federal ministers attending the event.
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Subscriber only Digital technology and data-driver products will be the focus of Meat and Livestock Australia s tent at Beef Australia 2021. MLA will have a Digital Farm display as part of the AgTech and Innovation Hub, showcasing the latest technologies for water, soil and livestock management and asset infrastructure that can assist with on-farm productivity and profitability. MLA general manager research development and adoption Michael Crowley, said the Digital Farm was a great opportunity for red meat producers to see what was happening in this space and what new developments were on the horizon. MLA s Digital Farm will demonstrate the difference digital technology and data could make to production, and showcase new tools to assist producers with decision-making that may improve productivity and their bottom-line, Mr Crowley said.