“Hopefully they turn into new customers for our shop in William Street.”
The 2021 event was Kate’s second Beef, hosting her first stall in 2018 when the business was only online.
She has stepped up and grown since the previous event, increasing from a 6x6 site to a 10x12 site this year.
Prior to the event, she placed the biggest order of jeans she ever had.
“It was a big investment but I had confidence in knowing the event was going really good,” Kate said.
“We had been to the Nutrien Classic Horse Sale in Tamworth earlier in the year and it was really good.
Premium Content
Subscriber only
Hundreds of steaks, beef cheeks and any other cuts of beef were cooked in the celebrity chef kitchen over the week at Beef Australia.
The pop-up venue located in the centre ring served more than 1000 meals with 200 meals each for lunch and dinner. The pop-up celebrity chef kitchen at Beef Australia
Beef Australia executive chef Shane Bailey said it was an amazing week with 11 of the best chefs in Australia. Celebrity chef dinner at Beef Australia
The chefs included Adrian Richardson, Analiese Gregory, Ben Willis, Dominique Rizzo, Duncan Welmegoed, ‘Fast Ed’ Halmagyi, Gareth Collins, Martin Bouchier, Scott Pickett, Tony Howell, Alison Meagher aka Butcher Girl and Shane Bailey.
Changes to the agriculture industry have led a Central Queensland partnership to call out for more researchers and partners to help create more information to aid producers.