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DDB Integrated Advert By DDB: Unexpected Works


Video of DDB WORLDWIDE UNEXPECTED WORKS 2021
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Today, DDB Worldwide has unveiled an evolved brand positioning brought to life by a billboard running in one of the least expected places imaginable - a sheep farm in Garston, New Zealand.
Carrying the address www.unexpectedworks.com, the billboard redirects to DDB’s homepage featuring the refreshed visual identity. While the campaign may seem like an antithetical way to launch a new brand positioning with Garston having a population of 100 humans and 40,000 sheep, it recognizes creativity is the most powerful when it s unexpected.
DDB Worldwide has a rich history of tapping into the unexpected dating back to Volkswagen ‘Lemon’ and finding more contemporary interpretations in campaigns, including Skittles ‘Broadway Musical’, Marmite ‘Gene Test’ and Stayfree ‘Project Free Period’. ....

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Unexpected Works: DDB Unveils Evolved Brand Positioning By Placing Ad In The Least Expected Place Imaginable


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NEW YORK, May 12, 2021 /PRNewswire/ Today, DDB Worldwide has unveiled an evolved brand positioning brought to life by a billboard running in one of the least expected places imaginable - a sheep farm in Garston, New Zealand.
Carrying the address
www.unexpectedworks.com, the billboard redirects to DDB s homepage featuring the refreshed visual identity. While the campaign may seem like an antithetical way to launch a new brand positioning with Garston having a population of 100 humans and 40,000 sheep, it recognizes creativity is the most powerful when it s unexpected.
DDB WORLDWIDE UNEXPECTED WORKS 2021, Manifest Film, DDB Worldwide ....

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Amgen Launches Biomarker Assist™, a Program To Help More Patients With Non-Small Cell Lung Cancer Gain Access To Biomarker Testing


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20-Apr-2021
Amgen Launches Biomarker Assist™, a Program To Help More Patients With Non-Small Cell Lung Cancer Gain Access To Biomarker Testing
Half of All Patients With NSCLC Have Oncogene Mutations, Yet Many Patients Are Not Tested to Screen for Biomarkers
Professional Clinical Guidelines Recommend Broad Biomarker Testing for Actionable and Emerging Biomarkers, Including KRAS
Biomarker Assist™ May Provide Eligible Patients Savings on Biomarker Testing
Amgen (NASDAQ: AMGN) today announced the launch of Biomarker Assist™, a program to help more patients with metastatic (stage IV) non-small cell lung cancer (NSCLC) gain access to biomarker testing. Biomarker testing at the time of diagnosis is a critical first step in getting patients on the right treatment. Through Biomarker Assist™, eligible patients may save on biomarker testing. ....

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NeoGenomics Announces the Launch of Biomarker Assist KRAS Single Gene Testing (SGT) Program for Advanced or Metastatic (Stage IV) Non-Small Cell Lung Cancer Patients

NeoGenomics Announces the Launch of Biomarker Assist KRAS Single Gene Testing (SGT) Program for Advanced or Metastatic (Stage IV) Non-Small Cell Lung Cancer Patients
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NeoGenomics, Inc.: NeoGenomics Announces the Launch of Biomarker Assist KRAS Single Gene Testing (SGT) Program for Advanced or Metastatic (Stage IV) Non-Small Cell Lung Cancer Patients

NeoGenomics, Inc.: NeoGenomics Announces the Launch of Biomarker Assist KRAS Single Gene Testing (SGT) Program for Advanced or Metastatic (Stage IV) Non-Small Cell Lung Cancer Patients
finanznachrichten.de - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from finanznachrichten.de Daily Mail and Mail on Sunday newspapers.

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