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Clemenger BBDO Sydney adds head of social
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July 6 2021, 7:00 am | BY Ricki Green | 9 Comments
Clemenger BBDO Sydney has announced the appointment of Graham Sweet to the role of head of brand planning.
With close to 20 years experience, Sweet has had an amazing track record working at some of the best agencies and across the most widely recognised brands globally. From leading the planning team at Saatchi & Saatchi and We Are Social, to working as a planning partner at DDB on VW and Mars, to Bohemia where he worked on flexing his media, tech and data muscles.
Says Lilian Sor, chief strategy officer Clemenger BBDO Sydney: “Graham has a phenomenal track record as a strong brand planner, but above everything else, he’s a wonderful person who I’ve had many a laugh with already. We couldn’t be happier to welcome Graham to the Clemenger Sydney planning crew and agency.”
Clemenger BBDO Sydney appoints Graham Sweet as head of brand planning
July 6, 2021 9:58
Clemenger BBDO Sydney is pleased to announce the appointment of Graham Sweet to the role of head of brand planning.
Chief strategy officer, Clemenger BBDO Sydney, Lilian Sor said: “Graham has a phenomenal track record as a strong brand planner, but above everything else, he’s a wonderful person who I’ve had many a laugh with already. We couldn’t be happier to welcome Graham to the Clemenger Sydney planning crew and agency.”
Graham Sweet, head of brand planning at Clemenger BBDO Sydney
“Loving nothing more than navigating the challenges of big brands and holistic communications, Graham is a simplifier and he’s focused on strategy as a means to an end, not the end itself. Optimistic and motivated, Graham is an advocate of creativity and a tech enthusiast – and is sure to enhance our agency and our clients’ businesses,” Sor added.
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