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6 in 10 Saudi consumers expect to return to pre-COVID normality in the next 6 months
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6 in 10 Saudi consumers see pre-Covid normality in the next 6 months
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Covid impact could last another year, say UAE consumers
DUBAI, 7 hours, 48 minutes ago As spending habits continue to evolve, UAE consumers are staying cautious, with 46% expecting the effects of the pandemic to last at least another year, according to a study commissioned by global consultancy Kearney. Increased vaccinations (47%) and continued protective and social distancing measures (28%) will be key to rebuilding UAE consumers’ confidence to visit public places (stores, restaurants and supermarkets) moving forward, said the study, the third in a series of surveys exploring consumer shopping habits since the onset of the pandemic. It also highlights that expenditure on essential items (which constitutes of food and beverage (F&B) as well as non-F&B items) has shown a sustained increase, while spending on non-essentials (clothes, bags and accessories) continues to decline.
DUBAI: Almost half of surveyed UAE consumers said they expect the effects of the COVID-19 pandemic to last another year, new research found.
Spending habits in the UAE have evolved because of the health crisis that pushed industries to the wall, according to a study commissioned by global consulting firm Kearney.
Sales of essential items, including food and beverages, have shown a sustained increase, while spending on non-essential goods have continued to drop.
The study showed 73 percent of consumers have admitted to changing their shopping habits, including buying more expensive items than usual.
“The pandemic has fundamentally changed the way consumers view health and safety measures and efforts. As residents adapt to the new normal, hygiene and hygiene transparency have become vital,” Debashish Mukherjee, head of consumer industries and retail practice at Kearney Middle East.
UAE: Nearly half of consumers expect Covid-19 impact to last another year
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