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Today, ECRM, the global leader in end-to-end product sourcing solutions for retailers, announced that registration velocity for 2021 Global Market: Food & Beverage has already reached nearly 1000 buyers and brands from over 30 countries just three weeks after registration opened. The digital experience will bring together retail and foodservice buyers and product suppliers from around the world to meet face-to-face on June 28 through July 2. ECRM s 2021 Global Market: Food & Beverage is the first-of-its-kind industry experience that will completely change how consumer packaged goods (CPG) products get discovered. ECRM s 2021 Global Market: Food & Beverage is bringing together retail buyers and product suppliers from around the world to meet face-to-face on June 28 through July 2. ....
Downloads Brits have bought a veritable mountain of bagged snacks during the pandemic. They’ve tucked into almost 60,000 tonnes more than in 2019. As such, the value of crisps, popcorn, nuts and other savoury snacks has climbed by 13.1% to the dizzy height of £3.8bn [Kantar 52 w/e 27 December 2020]. That’s an extra £441.8m. And there’s good reason for this massive pile, suggests Cofresh brand manager Jon Roberts. “With cutbacks and restrictions on daily life, snacking has become the affordable treat,” he says. “At-home snacking is one area that has experienced continued growth.” That’s putting it lightly. Lockdown sparked an avalanche of sales in crisps. The sector’s volumes are up 15.1%, while popcorn has risen 14.8% and nuts are up 12.2%. ....
During their “What it Takes to Win with Retail Media Networks” session, Ellgass and Subramanian will discuss how more consumers are searching and shopping online, which is driving significant traffic to retailer websites and apps at a time when many chains are building out their digital media capabilities. Several retailers have been developing this model for years, but many other retailers are launching new programs or re-tooling their platforms to compete for a growing flow of ad dollars.
WHY: While some believe retail media networks deliver better results than other digital options, others claim it’s just a money grab by the retailers. Ellgass and Subramanian will assess both viewpoints and share their insiders’ views as head of advertising and member of the technology team, which helped architect its ad products and measurement. ....
Meat Conference to offer educational sessions, industry outlook supermarketnews.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from supermarketnews.com Daily Mail and Mail on Sunday newspapers.
Understanding The True Shopper Impact Of Promotions In UK Mults kamcity.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from kamcity.com Daily Mail and Mail on Sunday newspapers.