Latest Breaking News On - கடல் தெளிப்பு அலை - Page 1 : comparemela.com
Ocean Spray taps former Coca-Cola exec to lead international expansion
nutraingredients-usa.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from nutraingredients-usa.com Daily Mail and Mail on Sunday newspapers.
Ocean Spray taps former Coca-Cola exec to lead international expansion
foodnavigator-usa.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from foodnavigator-usa.com Daily Mail and Mail on Sunday newspapers.
Ocean Spray hires Monisha Dabek as Chief Commercial Officer
Ocean Spray Cranberries, Inc., the agricultural cooperative founded in 1930, has named Monisha Dabek as its new chief commercial officer.
As CCO, Dabek will
be responsible for multiple aspects of Ocean Spray’s U.S. business, including marketing, sales, innovation, consumer insights and public relations. Prior to joining Ocean Spray, Dabek worked at the packaged-food companies PepsiCo, WhiteWave Foods and, most recently, Danone, where she oversaw innovation and business strategy.
Dabek is replacing a role once held by Brian Schiegg, who left the company last fall and now serves as president of Schwan’s Consumer Brands, the maker of Red Baron and Tony’s frozen pizza.
Free from added sugar, artificial flavors and with around half the amount of caffeine as a cup of coffee, Ocean Spray Wave – a caffeinated sparkling water with real fruit juice – is the latest drink meeting a trio of consumer demands of refreshment, energy, and health.
Caffeine is in vogue in the beverage category as a stimulant people know and understand – far different to artificial ingredients such as taurine in energy drinks or the demonized sugar in soda.
The growth of the RTD coffee category illustrates the rise of the mid-afternoon pick-me-up occasion – as does Coca-Cola’s launch of Coca-Cola with Coffee in the US this year – but brands such as Ocean Spray, Nestlé and PepsiCo are eying up the opportunity to bring more refreshing, cleaner caffeinated beverage profiles to market with their recent launches.
Ocean Spray and Walmart collaborate on new caffeinated sparkling water with fruit juice
Updated Mar 04, 2021;
Posted Mar 04, 2021
Ocean Spray has launched Ocean Spray Wave, a caffeinated sparkling water with real fruit juice, exclusively at Walmart.Ocean Spray Cranberries, Inc.
Facebook Share
That beverage, Ocean Spray Wave, launched today exclusively at Walmart.
“The collaboration with Walmart led to the creation of a lightly caffeinated beverage as consumers look for healthier options to sustain themselves throughout the day,” Ocean Spray said in a news release.
“Ocean Spray Wave contains real fruit juice and 50mg of naturally sourced caffeine from black tea. The drink also has zero grams of added sugars, no artificial flavors or preservatives and no artificial sweeteners.”
vimarsana © 2020. All Rights Reserved.