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After a year of incredible innovation across the digital health market, the task remains of how to make these products available to consumers at scale. Oftentimes, this means partnering with a payer that can offer coverage and reimbursement for the digital solution.
While making those partnerships stick is easier said than done, it is possible to get stakeholders from different spaces in healthcare to come together to achieve positive outcomes, Dr. Kenneth Snow, the medical director at CVS Health, said during a panel discussion at DTx West yesterday.
Snow was speaking from experience, as he helped facilitate a research partnership between Aetna, Lifescan and Welldoc between 2018 and 2019. ....

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