Rolling Stone Menu Did ‘Butter’ Butter Butter?
A rather scientifically tenuous investigation into whether U.S. sales of butter crested upward due to BTS’s summer anthem “Butter”
By Hotter? Sweeter! Cooler? Butter. Photo Illustration by Joe Rodriguez. Images used in illustration: Lee Jin-man/AP Images (BTS); Butter Stick: LEVENT KONUK/Adobe Stock
Let’s start with: Correlation is
not causation. (Listen to your imploring math teachers, kids; the ramifications of shoddy data science are no joke.) And yet, when the most popular band in the world releases a song primly named after a pantry staple, one has to wonder by which I mean, I may have been the only person who wondered whether it packed enough of a Pavlovian punch to actually influence purchasing patterns of said pantry staple.
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STOCKHOLM, Sweden, April 27, 2021 /PRNewswire/ Soundtrack Your Brand Founder, CEO & Chairman, Ola Sars, has been named to Billboard s prestigious 2021 International Power Players list. Each year, Billboard s International Power Players list recognizes high-achieving music executives whose primary responsibility is outside the United States. According to Billboard, the 2021 International Power Players feature reflects an unprecedented time in our industry. Our goal in recognizing honorees is also to acknowledge the resiliency, strength and activism of the global music business.
Sars recently concluded the roll out of Soundtrack Unlimited, bringing more than 15,000 rights holders onboard, including Sony Music, Warner Music, Merlin and Universal Music Group for the launch of the world s first B2B on-demand service, all the while navigating the company through the Covid-19 pandemic which had an undeniable impact on the industries served by Soundtrack. As a company serving res