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Boutique ice cream makers seeing a windfall as they increase engagement with consumers directly


Boutique ice cream makers seeing a windfall as they increase engagement with consumers directly
The brand uses palm jaggery, which has a low glycemic index and dates to sweeten their ice creams and coconut milk as the base.
Synopsis
Luckily, the winds turned favourable in August. The business not only went direct-to-ice cream gourmands via its own website but also started selling through more than 100 retail stores. Emoi even found its way into BigBasket, 24Seven and several other big-ticket frozen food aisles.
Anant Verma was faced with tough choices when the pandemic hit his three-year-old premium ice cream business, Emoi, in Delhi. He had to find more customers for the creamy, gelato-style ice creams or wind down. ....

Anant Verma , Windfall Gain , Sunday Et , Ice Cream , Consumer Engagement , ஒரு எறும்பு வெர்மா , காற்று வீழ்ச்சி ஆதாயம் , ஞாயிற்றுக்கிழமை மற்றும் பலர் , பனி கிரீம் , நுகர்வோர் நிச்சயதார்த்தம் ,