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A fifth of ready meals sold by UK supermarkets are now plant-based or vegetarian and are the cheapest option at the majority of retailers, according to a survey.
Among the ready meal category, plant-based options are the fastest growing, up by 92% since the Eating Better alliance’s first survey in 2018.
The organisation named Aldi and Tesco as its two best performers for increasing their plant-based options by 175% and 103% respectively after surveying 2,743 ready meals across 10 UK supermarkets.
Tesco and the Co-op have significantly reduced their meat-based, ready meal ranges but Asda, Morrisons and Sainsbury’s “continue to have very meaty ranges”, while Iceland’s range remains at its 2018 level of 85% meat-based, the report said. ....

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