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Gilford track competes at meet in Belmont

Gilford track competes at meet in Belmont Shea Brown throws the javelin for Gilford on Saturday morning. (Photo by Joshua Spaulding) ( click for larger version) May 12, 2021BELMONT For the second week in a row, the Gilford track team traveled to Belmont for a meet, this time also featuring Bishop Brady. For the Gilford girls, Riley McDonough won the 200 meters with a time of 31.87 seconds and Shea Brown ran to second in 33.97 seconds. Lindsey Sanderson took the top spot in the 800 meters with a time of 2:45.83 and Taryn Wernig finished in second place in a time of 3:14.78. Abby Shute won the high jump, clearing three feet, 10 inches. She also took third in the long jump with a distance of 12 feet, 9.5 inches.

Harvard Business Review: What businesses get wrong about digital advertising

Harvard Business Review: What businesses get wrong about digital advertising 15 Mar, 2021 12:52 AM 6 minutes to read Harvard Business Review By: Sinan Aral The effectiveness of digital ads is wildly oversold. A large-scale study of ads on eBay found that brand search ad effectiveness was overestimated by up to 4,100 per cent. A similar analysis of Facebook ads threw up a number of 4,000 per cent. For all the data we have, it seems like companies still don t have an answer to a question attributed to the famous 19th-century retailer John Wanamaker: Which half of my company s advertising budget is wasted? It should be possible to answer this question, though. Because what s getting in the way is not a lack of information the problem Wanamaker faced but rather a fundamental confusion between the phenomena of correlation and causation.

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