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A year in review: Key takeaways from 20 episodes of CMO Talks


Published: December 23rd, 2020
ITWC and IDC introduced the CMO Talks podcast series in April 2020, hooking their listeners with a convenient and easy way to address pressing marketing challenges. Twenty episodes later, the program continues to offer engaging content designed to inform and support CMOs on their digital journeys.
“Many organizations are just getting a handle on the impact of marketing tech,” said Lars Goransson, Managing Director for IDC Canada. “With this podcast series, we are giving them a taste of what they are going to need moving forward.”
Goransson joined ITWC President Fawn Annan on December 23rd for the last CMO Talks of 2020. A reflection on what has happened since the first podcast aired in April of this year, the episode focused on the many ways technology is changing marketing. ....

Lars Goransson , Vinay Nair , Bev Altberg , Alan Webber , Peter Marston , Tricia Gellman , Gerry Murray , Sales Technology , European Services Group , Worldwide Intelligent Application Services , Program Vice , Chandaria Family Holdings , Managing Director , Fawn Annan , Ved Bhat , Wipro Canada , Global Marketing Leader , Executive Vice President , Chandaria Family , Research Director , Vice President , Senior Director , Services Group , Phil Bliss , Kira Systems , வினய் நாயர் ,

IDC Named Analyst Firm of the Year by the Institute of Industry Analyst Relations (IIAR)


IDC Named Analyst Firm of the Year by the Institute of Industry Analyst Relations (IIAR)
IDC Named Analyst Firm of the Year by the Institute of Industry Analyst Relations (IIAR)
In a global virtual ceremony held yesterday, the Institute of Industry Analyst Relations (IIAR), a not-for-profit member influencer relations association, announced IDC as its Analyst Firm of the Year 2020.
In its announcement, the IIAR stated, “This year AR professionals recognized IDC as the Analyst Firm of the Year based on its breadth of research, global coverage, and the quality of insights.” The announcement also noted, “When compared to other firms nominated, AR professionals said they appreciated the flexibility IDC offered, in addition to overall value for money.” ....

Meredith Whalen , Michael Shirer , Peter Marston , Worldwide Intelligent Application Services , Institute Of Industry Analyst Relations , International Data Group , Sit Spending , Analyst Firm Of The Year , International Data Corporation , Industry Analyst Relations , Analyst Firm , Crawford Del Prete , Global Index , Book Live , Data Corporation , மெரிடித் திமிங்கலம் , மைக்கேல் ஶையர்ர் , பீட்டர் மார்ஸ்டன் , உலகளவில் புத்திசாலி விண்ணப்பம் சேவைகள் , நிறுவனம் ஆஃப் தொழில் ஆய்வாளர் உறவுகள் , சர்வதேச தகவல்கள் குழு , அது செலவு , ஆய்வாளர் நிறுவனம் ஆஃப் தி ஆண்டு , சர்வதேச தகவல்கள் நிறுவனம் , தொழில் ஆய்வாளர் உறவுகள் , ஆய்வாளர் நிறுவனம் ,

IDC Named Analyst Firm of the Year by the Institute of Industry Analyst Relations (IIAR) – IT Business Net