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Shelf space battle will intensify with Nestlé/Bountiful deal, observers say


Shelf space battle will intensify with Nestlé/Bountiful deal, observers say
Now that Nestlé has completed its acquisition of brands of The Bountiful Co. observers expect the CPG giant’s move into nutrition and wellness will continue to gather steam.
Nestlé finalized its deal with Bountiful’s owner private equity firm KKR to the tune of  $5.75 billion.  Nestlé purchased the supplement brands Nature’s Bounty, Solgar, Osteo Bi-Flex and Puritan’s Pride, as well as the company’s US private label business. Prior to the deal KKR had planned an initial public offering of stock in the company that was slated to raise about $6 billion. ....

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Nestlé acquiring Bountiful Co. brands for $5.8 billion | Natural Products INSIDER


In a US$5.75 billion deal that solidifies Nestlé as a powerhouse in the nutritional supplement industry, the Switzerland-based food giant on Friday announced an agreement to acquire several brands of The Bountiful Company, including Nature’s Bounty.
KKR, a global investment firm, is selling to Nestlé Nature s Bounty, Solgar, Osteo Bi-Flex and Puritan’s Pride. Those Bountiful brands generated $1.87 billion in the 12 months ending March 31, with EBITDA (earnings before interest, taxes, depreciation and amortization) of 18.3%, according to Nestlé.
Nestlé expects the deal to close in the second half of the year, subject to regulatory approvals and other typical closing conditions. ....

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Nestle buys vitamin maker Bountiful's main brands


Updated / Friday, 30 Apr 2021
08:59
Today s deal is Nestle s latest expansion of its health and nutrition business
Nestle has bought the main brands of vitamin and supplements maker The Bountiful Company for $5.75 billion, the world s largest packaged food company said today.
The deal is the company s latest expansion of its health and nutrition business.
The KitKat chocolate bar maker bought Bountiful from KKR in a deal which covers the US company s Nature s Bounty, Solgar, Osteo Bi-Flex and Puritan s Pride brands. Nestle had flagged talks earlier this week.
The deal is expected to be completed during the second half of this year.
It does not include the sports and active nutrition brands Pure Protein, Body Fortress and MET-Rx, as well as Dr Organic and the Canadian over-the-counter business, which did not fit with the rest of Nestle Health Science business. ....

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Nestlé To Pay Over $5bn For Bountiful's Main Brands


30th April 2021
Days after revealing it was discussions to acquire vitamin and supplements maker The Bountiful Company, Nestlé has entered into an agreement to buy the US firm’s core brands for $5.75bn.
The world’s largest food maker is buying Bountiful from private equity giant KKR in a deal that covers the company’s “high-growth brands” – Nature’s Bounty, Solgar, Osteo Bi-Flex and Puritan’s Pride – as well as its private-label business. The brands will be integrated into Nestlé’s Health Science division.
Bountiful’s other sports and nutrition brands – Pure Protein, Body Fortress and MET-Rx, Dr.Organic – and its Canadian OTC business, are not included in the deal. ....

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