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Cisco acquires events technology startup Socio Labs


Cisco Systems has completed its acquisition of events technology startup Socio Labs for an undisclosed sum, the companies announced on Thursday.
The networking giant said that Socio’s technology will now be integrated into Cisco’s popular collaboration platform, Webex, to strengthen its event hosting and large-scale conferencing capabilities.
Privately-held Socio Labs said its customers include Google, Microsoft, PepsiCo and Hyundai.
Socio Labs offers an event technology platform that gives meeting organizers the tools to host in-person, virtual or hybrid events of any size and format, according to the Indianapolis-based company. Together inside the Webex portfolio, event organizers will be able to create experiences that are inclusive for virtual and in-person attendees of any kind of event, Cisco said. The single platform will let event planners include highly customizable branded registration and ticketing experiences, collect data about attendees, and highlight ....

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