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Meet the Black-Owned Brand Making K-Beauty Products More Inclusive for Deep Skin Tones


Meet the Black-Owned Brand Making K-Beauty Products More Inclusive for Deep Skin Tones
Allure
3/14/2021
© Courtesy of Allure
It s no secret that K-beauty makeup staples, such as lip tints and BB creams, have caught the eyes of many Americans for years now. Unfortunately, though, some of these products don t always have shade options for darker skin tones. Thankfully, when there s a hole in the beauty industry, oftentimes there s someone trying to fill it and Grace Ijeoma Okafor has arrived to shake things up in the K-beauty world with her brand,
Dr. GIO Cosmetics. 
Okafor knows all too well how hard it can be to find cosmetics for dark skin, especially as a Black woman living in Korea. In fact, it s the impetus behind her own beauty brand. Currently K-beauty is widely known for its scientific approach to skin care and use of nature in producing very effective beauty products, Okafor tells ....

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