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Webinar: UA masterclass for app marketers

Webinar: UA masterclass for app marketers
marketscreener.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from marketscreener.com Daily Mail and Mail on Sunday newspapers.

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Homem é encontrado morto dentro de lixo na zona Norte de Teresina

Homem é encontrado morto dentro de lixo na zona Norte de Teresina
meionorte.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from meionorte.com Daily Mail and Mail on Sunday newspapers.

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Fundamentally Games to enter games publishing for live titles | Publishing


Fundamentally Games today announced its intention to enter into both games publishing and UA funding. It is promoting an approach that they hope will “end the kind of indentured servitude that many developers fear that they will fall into when working with a publisher,” said a statement
The company, which was founded in 2019, already specialises in live ops and engagement-led strategy. Now it will look to build “lasting partnerships” with developers where there are “clear dividing lines between ‘Making’, ‘Operating’ and ‘Marketing’ the game, freeing the development team to concentrate on their vision.”
The company notes that live operation account for 78 per cent of game revenue (Superdata), yet many publishers are still focused on a one-off transactional model. The plan is for Fundamentally to get involved early in process and provide guidance as well as funding, to bring the game to market.  ....

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