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IPG Mediabrands’ Shashi Sinha and Dentsu’s Ashish Bhasin feel that the overall advertising sentiment has not dipped despite the curbs being put in place by state governments. Both feel confidence will get a further boost once vaccination catches pace ....
Amul pays tribute to Anil Kapoor of FCB Ulka in its own style The brand has been a long-time partner of the agency, which has created memorable campaigns for it Mumbai, April 14, 2021 Amul has paid a beautiful tribute to advertising stalwart Anil Kapoor who passed away on Monday. The milk products brand has been long-time partners with FCB Ulka, which has created many memorable campaigns for it. Shashi Sinha, CEO, IPG Mediabrands, shared the tribute on Twitter and called it a wonderful gesture. In Amulâs iconic style, the brand said, âYou will always be a part of our familyâ along with Kapoor and the famous Amul girl. ....
Updated Apr 08, 2021 | 09:40 IST Although IPL s broadcasting rights are with Star Sports, the league also derives a chunk of its revenues from out-of-home viewership for which brands had forged tie-ups. Representational image New Delhi: Indian Premier League (IPL), which starts from tomorrow (April 9), likely to see significant decline in its out-of-home revenues as brands are pulling out of co-promotions and off stadium marketing activities they had inked with bars, clubs and restaurants for live screenings of matches amid the second wave of Covid-19, the Economic Times mentioned in a report citing industry executives. Although IPL s broadcasting rights are with Star Sports, the league also derives a chunk of its revenues from out-of-home viewership for which brands had forged tie-ups. ....
Share Via: As Head of Jury, he will lead and moderate the judging sessions to assess and honour the best-in-class marketing communications efforts in the region. Effie Asia Pacific announced that Shubhranshu Singh, Global Head â Brand and Marketing at Royal Enfield and Michelle Hutton, Vice Chair of Edelman Asia Pacific & CEO of Edelman Australia and as Heads of Jury for the APAC Effie Awards 2021. As Heads of Jury, they will lead and moderate the judging sessions to assess and honour the best-in-class marketing communications efforts in the region. Singh is the Global Head â Brand and Marketing at Royal Enfield. A thought leader and growth catalyst, he has two decades of global brand and category building experience on some of the most admired brands in the world, having held leadership positions in global corporations such as Unilever, Visa, Star-21 Century Fox earlier in his career. ....
Vivo IPL all set for April run; broadcasters seeking higher ad rates, more brands keen to advertise Share Via: BCCI has announced that the next edition of the T-20 tournament will be played in India between April 9 and May 30, 2021. Tokyo Summer Olympics got postponed from 2020 to 2021 due to the COVID pandemic. Marquee football tournament, featuring European countries (EURO), was also postponed. Many qualifying events were cancelled. Indian Premier League (IPL), however, was one of the very few sporting events that survived. The multi-million dollar T20 cricket league (IPL) was held in the United Arab Emirates (UAE) in September 2020. For many, it was the beginning of good things. ....