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The Vaccine Project Newsletter: We can do this, it's up to … us


Source: Getty Images
The long-awaited federal government campaign to build confidence in COVID-19 vaccination, unveiled last week and unrolling as we speak, has at least three key components: (1) Television ads in English and Spanish conveying the message “We Can Do This” (2) a “nationwide network of local voices people know and trust,” dubbed the COVID-19 Community Corps, encompassing some 275 partner organizations, and (3) new social media frames “so Americans can display their choice to get vaccinated and encourage their friends and family to do the same.”
The effort is “a campaign to increase vaccine confidence while reinforcing basic prevention measures.” The hope is that friendly, familiar, authoritative, credible, and persuasive voices will be heard, trusted, and heeded. Roll up your sleeves, don’t toss that mask. ....

New York , United States , White House , District Of Columbia , Republic Of , South Africa , West Virginia , Fort Lewis College , Kimberly Bonvissuto , Tony Blinken , Nick Bostock , Anthony Fauci , Benjamin Parsons , Victor Hugo , Kimberly Marselas , Luke Haynes , Brian Park , Danielle Brown , Amy Novotney , National Association Of Manufacturers , World Health Day , Major League Baseball , National Health Service , Community Corps , Department Of Health , Ad Council It Up To You ,

SmartBug Media® Wins 49 MarCom Awards for Its Industry-Leading Client Work


® a leading Intelligent Inbound
® marketing agency that assists businesses in generating leads, increasing awareness, and building brand loyalty through inbound marketing, digital strategy, design, marketing automation, and public relations today announced that it has won 49 MarCom Awards for excellence in marketing communications. Recognized for a high degree of quality, creativity, and agility, the company earned awards for cutting-edge client projects that span across the marcom spectrum, from full-service strategy campaigns, blog articles, and podcasts to project-based digital design, content development, and media relations wins.
These awards validate both the quality of and the strategies behind our work product, which reflect the expertise of our marketing, creative, and PR teams in hitting client goals, said SmartBug Founder and CEO Ryan Malone. 2020 was a difficult year for many of our clients, with new challenges around every corner. Our unique approach to c ....

Population Media Center , Harbor Company , Southern Nazarene University , Continental Office , Association Of Marketing , Strategic Communications , Step Retail Solutions , Techforce Foundation , True Office , First State Community Bank , Marcom Awards , Com Awards , Communication Professionals , Fastest Growing , Great Place , Smartbug Media , பாப்யுலேஶந் மீடியா மையம் , ஆர்பர் நிறுவனம் , தெற்கு நஜரேணே பல்கலைக்கழகம் , கண்டம் அலுவலகம் , சங்கம் ஆஃப் சந்தைப்படுத்தல் , மூலோபாய தகவல்தொடர்புகள் , படி சில்லறை தீர்வுகள் , முதல் நிலை சமூக வங்கி , மார்காம் விருதுகள் , கம விருதுகள் ,