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Senior Editor, Technology A global athletic apparel brand is launching omnichannel operations in the Middle East and North Africa (MENA) region. Under Armour, which operates over 30 brick-and-mortar stores in the MENA area, is collaborating with digital agency Emakina to add an e-commerce platform to its sales channels there. Emakina is creating a branded digital experience for Under Armour that will be accessible across desktop, phone and tablet devices. As part of this digital commerce expansion, Under Armour will deploy a customizable Fluent Commerce order management system. The company will also implement additional Fluent Commerce technologies, including product information management, CRM, and storefront solutions. ....
Share this article Share this article BEIRUT, May 10, 2021 /PRNewswire/ Al-Qabas, Kuwait s top newspaper, just launched a state-of-the-art digital platform powered by Artificial Intelligence that includes a web portal, mobile app and cutting-edge Content Management System. This digital platform, designed and developed by Eurisko Mobility, will give readers on-the-go access to Al-Qabas TV, Al-Qabas audio books and their very own My Page section, a personalized news page tailored to each reader s preferences. Eurisko Mobility & Al-Qabas release a cutting-edge AI-powered digital platform (PRNewsfoto/Al-Qabas,Eurisko Mobility) Engineers and user experience experts from Eurisko Mobility and content specialists from Al Qabas worked with a wide variety of focus groups – including users from different age groups and demographics – to create a truly unique and hyper personalized digital platform , said Faisal Karkoh, Digital development manager at Al-Qabas. ....