linkedin flybig, a recently launched airline that aims to increase connectivity between smaller cities, has appointed Havas Creative India to handle its creative mandate. flybig is promoted by Big Charter and began operations in December 2020. Its inaugural flight from Indore to Ahmedabad on 3 January 2021. Srinivas Rao, CEO, flybig, said “flybig is committed to the vision of regional connectivity and its role and as enabler for development of the Tier 2-3 cities which represent the emerging India. For our communication mandate, we were looking for a partner who can understand what the brand stands for and then articulate it in a manner that resonates with our target audiences. We are pleased to have found this in Havas and we look forward to their contributions in this critical phase in our journey.”
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NEW DELHI (The Straits Times/ANN): A new Indian airline has launched in a country badly hit by the coronavirus pandemic and at a time of massive challenges for the aviation sector.
Flybig, the latest entrant into India s highly competitive aviation sector, started commercial operations on Jan 3 with an inaugural flight connecting Indore in Madhya Pradesh state to Ahmedabad in Gujarat.
The airline, which is operating three flights a week on this route, has started with two planes and plans to scale up to 20 aircraft with 40 to 50 routes in three years time, said its chief executive, Captain Srinivas Rao.
He said the start-up, which operates the turboprop ATR-72, would focus on regional connectivity but admitted that times were challenging. The airline has 20 per cent to 24 per cent occupancy.
Flybig starts operations from today; all you need to know about India s new airline
CEO Srinivas Rao said it will operate thrice a week, and it will later be scaled up to five flights a week, from mid-February.
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Updated: Jan 3, 2021, 06:38 AM IST
As the new year kicks off, the Indian Aviation industry s new airline Flybig will begin its operations officially on January 3.
The first flight will take off from Indore, the airline s base, at 2.30 in the afternoon to Ahmedabad. It is scheduled to complete the journey in an hour and five minutes.
CEO Srinivas Rao said to Money Control that in the first couple of weeks, it will operate thrice a week, and it will later be scaled up to five flights a week, from mid-February.