Turkish fruit exporter releases animated film encouraging children to eat fruit
While the cherry season has kicked off, one Turkish fruit exporter has launched an animated film, encouraging children to eat healthy fruits during the season. Meanwhile the exporter also has a developing a club grower project, allowing the company to offer complete traceability from growing to packing.
Fresh fruit production and exportation company Alanar Fruit, operating under Tekfen Agri, has run the #eatfreshfruit social awareness project for years. As the year 2021 was announced as Fruit and vegetable year by Unesco and Fao, Alanar prepared a special animated film to encourage children to eat fresh fruit in the season.
âWe aim to introduce Turkish kiwi to new markets in our very first seasonâ
Turkish kiwis have been cultivated for decades, but recently the volumes of exports have been increasing. One large Turkish fruit exporter will be dipping its toes in the kiwi export for the first time this year, and expectations are hopeful. Next to already existing markets in the Middle East, Italy and Spain itâs expected the Turkish kiwis will find their way into the German and Central European markets as well.
Yigit Gokyigit, marketing coordinator for Turkish fruit exporter Alanar, is very happy with the companyâs debut in the kiwi export market: âThis will be our very first kiwi season in terms of export. As one of the largest fruit exporters of Turkey, with a lot of experience in a variety of fruits, we have big expectations for our kiwi project. Turkey has been exporting kiwis for decades. Main markets of the country for the first class kiwi are Middle Eastern Countries, Italy