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WPP acquires leading data-first European ecommerce consultancy Newcraft

WPP acquires leading data-first European ecommerce consultancy Newcraft

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WPP acquires ecommerce consultancy Newcraft

WPP (NYSE: WPP) today announces that it is acquiring Newcraft, a leading, data-first European ecommerce consultancy based in the Netherlands. Newcraft unlocks business opportunities for its global

Wunderman thompsonMartijn haanappelNeil stewartNiken wresniwiroMark readTiffany coCommerce services wavePon holdingsWunderman thompson commerce technologyCommerce servicesAhold delhaizeWunderman thompson commerceThompson commerceForrester wave

Wunderman Thompson Future Shopper report finds the consumers most likely to shift brand loyalty

Wunderman Thompson Future Shopper report finds the consumers most likely to shift brand loyalty
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Northern territoryMelanie wieseHugh fletcherWunderman thompson future shopperWunderman thompson australiaWunderman thompson commerce

Wunderman Thompson Future Shopper Report: Aussies want to spend beyond the grave and order online with intent of returning items

Social media, investment in eCommerce and the increasing influence of retail marketplaces continues to drive consumer spending online with those surveyed globally saying that 57% of their spend is currently online.

United statesUnited kingdomMercado libre rakutenMelanie wieseHugh fletcherWunderman thompson commerceFuture shopper reportMercado libreWunderman thompson australia

Majority of consumers said 57% of their spend is online: Wunderman Thompson Commerce s Future Shopper Report 2022

The study of over 30,000 global online consumers shows that eCommerce spends in the 18 countries surveyed accounts for 50% or higher of total sales

United statesUnited kingdomWunderman thompsonAadit bimbhetAsia pacificHugh fletcherMercado libreBestmediainfo bureauBestmediainfo bureau delhiMediainfo bureau delhiWunderman thompson commerceFuture shopper reportRegional commerce directorFuture shopperGlobal headMajority of consumers

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