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AUDACY has rebranded Classic Hits KLUV/DALLAS as "98.7 THE SPOT." The station has not changed format, but AUDACY VP/Programming VINCE RICHARDS will serve as OM and sister Adult Hits WJKK (100.3 JACK FM) Brand Mgr. JT SPRINGER will serve as THE SPOT s Assistant Brand Manager.“We’re thrilled to unveil the next chapter of KLUV’s history in the DFW and introduce 98.7 THE SPOT to our audience,” said AUDACY Regional President and Market Manager BRIAN PURDY. . ....
We were dealing with a lot of stuff in APRIL. The class clown in your office played the fool a day early, and we ripped through Passover, Good Friday and Easter in a four-day span; dealt with the taxman; and even celebrated Mother Earth – all while dealing with a lot of odd weather. It’s a wonder we have the energy left to parse the data. But when duty calls, The Ratings Experts from RESEARCH DIRECTOR, INC. – in a tight formation with the number crunchers from XTRENDS . ....
Our long day’s journey into night has finally brought us to the DECEMBER survey. The Ratings Experts from RESEARCH DIRECTOR, INC. – along with the magical elves from XTRENDS – are here with visions of sugar plums and the stench of pine needles. This is the book that upends everything. Every single stinkin’ market will have at least one station that sold its soul to the evil BURL IVES (Fun aside, if it wasn’t for holiday music, would anyone still know who that guy . ....
The purpose of today’s TED talk is to parse the results of the so-called NOVEMBER survey. A curious thing about that. This book actually began on OCTOBER 13th (it did end on NOVEMBER 9th). That means the first three weeks (or so) of the survey were normal radio stuff. However, once Week 4 rolled around, we had the dreaded return of BURL IVES and his minions. Was this enough to gum up the works? Rest assured, The Ratings Experts from RESEARCH DIRECTOR, INC. – along with the elves . ....
It is that time of year when we are reminded of that famous Bart Simpson meme – “There is no such month as ROCKTOBER.” Write that on the blackboard 50 times, please. There is, or was, a NIELSEN survey with the OCTOBER label plastered on the calendar. As is usually the case the month and the survey did not match up. This one began on SEPTEMBER 15th and reached its denouement on OCTOBER 12th. It featured (in order) a change of seasons, ROSH HASHANAH, YOM KIPPUR, and a . ....