I dont even know how to explain 2020. It was a crazy, crazy year bad things happened in philadelphia. Former Vice President joe biden to become the 46th president of the united states. I had no idea what we would be in for. I thought my friends were messing with me. A philadelphia Landscaping Company has been thrust into the national spotlight. The entire thing was supposed to be anonymous. It put me in shock to see my name on the president s twitter. We probably got thousands of calls. You have 950 new messages. We had a lot of haters. I remember asking, did we make a mistake . There were just way too many trees. Heres the other thing, and i think well discuss this with the board when we have zoom. My name is marie ziravo, im 65. Im the president at four seasons total landscaping in northeast philadelphia. We do Grounds Maintenance and irrigation, seeding, flowers, snow removal. Its kind of boring. I think the most challenging part of starting the business and being in business was be
To us after. that they picked us, out of everyone in the world, they picked our place. if this whole thing blew up, i would recover from it. i would go and work somewhere else. but a family business that was 28 years in the making might not recover from something like this. and i felt responsible, because these people are my family. understanding the joke, and being in on it, it was just like a waterfall of memes that you can make. we got put into a corner, and we used our humor to get out of it. we were making thousands of people laugh all over the entire not only nation, but world. it went from being a majority negative, and getting hate, to then be total opposite overnight. they ended up doing this in a rinky drink parking lot, no offensive to landscaping company. the real winner wasn t the campaign, which got to use it for free. it was the total landscaping company which has really come out of this on top. just owning social media over
And we used our humor to get out of it. we were making thousands of people laugh all over the entire not only nation, but world. it went from being a majority negative, and getting hate, to then be total opposite overnight. they ended up doing this in a rinky drink parking lot, no offensive to landscaping company. the real winner wasn t the campaign, which got to use it for free. it was the total landscaping company which has really come out of this on top. just owning social media over the last month. like true entrepreneurs, we wanted to capitalize on this international attention. and sell t-shirts. we went from being a landscaper, to selling merchandise. we just started filling orders day and night. we have done approximately $1.5 million in sales revenue. that s a lot of t-shirts. we ve been getting a lot of fan mail, people have been sending