sorry, $100 million, tying - spent a reported £100 million, sorry, $100 million, tying himl sorry, $100 million, tying him down sorry, $100 million, tying him down and sorry, $100 million, tying him down and i sorry, $100 million, tying him down. and i think sorry, $100 million, tying him down. and i think it sorry, $100 million, tying him down. and i think it speaks i sorry, $100 million, tying him down. and i think it speaks to| down. and i think it speaks to the growing down. and i think it speaks to the growing streaming - down. and i think it speaks to the growing streaming laws. down. and i think it speaks to. the growing streaming laws and audio. the growing streaming laws and audio, ultimately the growing streaming laws and audio, ultimately spotify - the growing streaming laws and audio, ultimately spotify has i audio, ultimately spotify has determined audio, ultimately spotify has determined that audio, ultimately spotify has determined that exclusivity. det
streaming and audio and spotify has determined that exclusivity over rogan is more valuable than the music of neil young. it is similar to what we have seen in television. television companies like netflix and disney are spending billions of dollars on original programming, exclusive shows that will bring audiences to their platform and make sure that they subscribe. we are seeing the same phenomenon in audio and that is whyjoe rogan is important to spotify, he is like a beacon. he is a huge figure in this area. and is part of this as well, elizabeth, despite the fact
we re seeing the same phenomenon in audio. and that s whyjoe rogan is so important to spotify, because he s like a beacon. he s a huge figure in this area. and is part of this as well, elizabeth, that despite the fact spotify is one of the most popular music streaming services in the world, it still struggles to make money off streaming music? exactly, and as it s been said, the revenues. i spotify went public in 2018 and essentially is trying. to transform itself from a music streaming company into a publisher. they re a media company. it s the same way when the washington post i produces a podcast. you know, we edit the content, we have control over the content because it s . associated with our brand. it s our podcast. so this is a big transition, - basically from being a platform to being a straight up media . company, and with that comes lots of responsibilities. also, there is revenue there.
seenin young. it is similar to what we have seen in television. television companies like netflix and disney are spending billions of dollars on original programming, exclusive shows that will bring audiences to their platform and make sure that they subscribe. we are seeing the same phenomenon in audio and that is whyjoe rogan is important to spotify, he is like a beacon. he is a huge figure in this area. find spotify, he is like a beacon. he is a huge figure in this area.- a huge figure in this area. and is art of a huge figure in this area. and is part of this a huge figure in this area. and is part of this as a huge figure in this area. and is part of this as well, a huge figure in this area. and is part of this as well, elizabeth, i part of this as well, elizabeth, despite the fact spotify is one of the most popular streaming services in the world, it still struggles to make money off streaming music? exactly, the revenue, spotify went public exactly, the revenue, spotify
television companies like netflix and disney are spending billions of dollars on original programming, exclusive shows that are going to bring audiences to their platform and make sure that they subscribe. we re seeing the same phenomenon in audio. and that s whyjoe rogan is so important to spotify, because he s like a beacon. he s a huge figure in this area. and is part of this as well, elizabeth, that despite the fact spotify is one of the most popular music streaming services in the world, it still struggles to make money off streaming music? exactly, and as it s been said, the revenues. i spotify went public in 2018 and essentially is trying. to transform itself