What Beauty Means News Today : Breaking News, Live Updates & Top Stories | Vimarsana

Dove soap calls out pre-marriage scrutiny of bride s weight, height, colour, hair; takes Real Beauty stance ahead
Share Via:
After weeks of discussions around pH levels and litmus tests, HUL s Dove refocuses the category s attention on the meaning of beauty in its #StopTheBeautyTest campaign.
That Dove, a Hindustan Unilever (HUL) soap brand, is one of the most popular and fierce torchbearers of women’s beauty, no real beauty, is well-documented.
There was its much appreciated ‘Dove Campaign for Real Beauty’ in 2004. Advertising agency Ogilvy and Mather (now Ogilvy) put up billboards in Germany and the United Kingdom featuring photographs of real women, instead of professional models… The campaign went on to become a big hit and expanded to several mediums like ads, events, workshops and so on. ....

India General , United Kingdom , Zenobia Pithawalla , Priya Nair , Nisha Sampath , Sita Lakshmi Narayan Swamy , Ajeeta Bharadwaj , Wunderman Thompson , Ayyappan Raj , Saif Ali Khan , Kareena Kapoor , Gil Zamora , Leo Burnett , Mihir Chanchani , Dove Campaign For Real Beauty , Hindustan Unilever , Dove Campaign , Real Beauty , Dove Real Beauty Sketche , What Beauty Means , Dove India , Executive Director , Personal Care South Asia , Executive Creative Director , Creative Director , Ogilvy India ,