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How Jimmy Fallon Selects Books for The Tonight Show s Book Club

How Jimmy Fallon Selects Books for The Tonight Show s Book Club
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How To Title a Book: 4 Key Tricks from Award-winning Book Publicist Scott Lorenz

By Scott LorenzWestwind CommunicationsThe saying goes “Don’t judge a book by its cover,” but in the marketing world, the cover and title are crucial to the book’s success. No one picks up a book that doesn’t catch their attention with the cover and title. As a book publicist, I have

How Authors Can Use Artificial Intelligence (AI) to Title Their Books

By Scott LorenzWestwind Book MarketingYou never get a second chance to make a first impression. That’s why the title of your book is so important. The title is the first thing potential readers will see or hear about your book. While thinking of a compelling title is easier said than

The Top Writers Conferences for 2024 by Book Publicist Scott Lorenz

The Top Writers Conferences for 2024 by Book Publicist Scott Lorenz
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Top 27 Author Websites in 2024 Compiled by Book Publicist Scott Lorenz

Top 27 Author Websites in 2024 Compiled by Book Publicist Scott Lorenz
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