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Gamification in marketing - a passing trend or a real strategic tool?

Gamification is everywhere and is expanding thanks to the revival of gaming. Is it a lasting tool or just a trend? If we consider studies that state that the engagement rate is higher by 100% when mechanisms from games are used in a marketing campaign, then the strategic strength of gamification cannot be denied. WANDS Paris, a creative and innovative agency, draws its inspiration from emerging trends and builds dialogues between brands and their audience.

The use of playful. ....

France General , Web App , Meta Gala , Crypto Fashion , Wep App ,

MegaVision Media's Press office on Bizcommunity

Media Agency, In-store media and advertising, Managed Media, Advertising, Spaza Branding, In-store Media, In-store Promotions, Sales Force Automation, Retail technology, Rep App, Retail Media, Wholesale Advertising, In-Store Managed Media | Township Branding | Sales Force Automation Technology ....

South Africa , United States , South African , Vision Media , Ground Floor Commerce House , Managed Media , Paza Branding , In Store Media , In Store Promotions , Sales Force Automation , Retail Technology , Wep App , Retail Media , Holesale Advertising ,