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Why CX in 2022 Requires Design Thinking

To develop excellent customer experiences, experts say it’s essential to focus on context and a design thinking mindset.

Mary ann obrienKristen kellyHal gatewoodMary anno brienNorth starThinking starts with empathyWay organizations are using voiceMetaverse can enhanceCustomer experience managementCustomer relationship managementCustomer experience design

Should Your CX Strategies Differ Between Age Groups?

You might have a killer CX strategy, but will it affect all generations the same? Probably not. Learn how to branch the CX gap and speak to all age groups.

David singerCorey besawMaria pardeeBaby boomersGeneration zersJohn seedsTotal experienceHolistic customerSocial mediaBaby boomerAbout self servicePhone channelsWay organizations are using voiceMixed channelsArtificial intelligence in marketingSocial media marketing

What Goes Into a Successful Voice of the Customer Program?

Learn what it takes to create a successful Voice of the Customer program that can help you grow your audience, stand out from competitors and drive revenue.

Abbie griffinOttomatias peuraRyan tammingaIan wrightJohnr hauserHarvard business schoolDo whena voc program produces negativeAberdeen groupWhy most companies stink at customer feedbackSuccessful voc programVoc programSuccessful vocLife planWay organizations are using voiceFeedback usedDrive better voice

DAOs Can Turn Customers Into Brand Advocates

This article examines how forward-thinking brands plan to use DAOs as part of their Web3 and metaverse business strategies.

Sandra colton mediciSimon jentzschJon reynoldsYusuf darratChristoph jentzschDaos for building communityCollege of styleService daosAutonomous organizationsHow is webPerformer content modelPlatform contentPlatform content modelWay organizations are using voiceWill form strategicBored apes

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