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Reitmans Celebrates Cultural Diversity with its New Campaign "Diversity is the Fabric of Canada"


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This second campaign features seven Canadian women who, through their cultural backgrounds and commitments, contribute to the richness and collective history of our society.
MONTREAL, May 20, 2021 /CNW Telbec/ - The
Reitmans brand, the inclusive destination for all Canadian women looking to update their wardrobe, is highlighting Canada s cultural diversity with its new Diversity is the Fabric of Canada campaign. Created in collaboration with agency
Cossette, the campaign features seven inspiring Canadian women from diverse fields such as arts, sports, fashion, media and entertainment. In an effort to celebrate diversity with a powerful symbol, the brand paid homage to the national anthem with a creative and contemporary twist. The campaign was also adapted in Punjabi, Mandarin and Cantonese by Toronto-based agency ....

Meryam Joobeur , Natasha Kanap , Sandy Kaur Gill , Mariana Mazza , Alexandra Diaz , Pascale Marquis , Howard Lichtman , Angela James , Toronto International Film Festival , Smilezone Foundation , Seva Food Bank , Reitmans Canada , Canadian Cancer Society , National Ballet Of Canada , Canadian Women Foundation , Waskapitan Fund , Venture Exchange , South Asian Canadian , National Ballet , Chan Hon Goh , African American Canadian , French Canadian , Canadian Women , Jeunes Femmes Immigrantes , International Film Festival , Ethnicity Matters ,

Waskapitan benefit show for Joyce Echaquan raises $100,000


MONTREAL
The Waskapitan benefit show, organized in honour of Joyce Echaquan, has raised $100,000.
Organizers reported Monday that more than 30,000 people attended the online concert, which could be viewed from Dec. 3 to Jan 3. Admission was free, but spectators were invited to make a donation.
This virtual show, under the artistic direction of Elisapie and Maurin Auxéméry, was intended as a rendezvous for unity: Waskapitan is an Atikamek word that means together, let s get closer.
Almost all of the proceeds from the event came from donations from the public, according to the organizers.
For them, it was a huge success. ....

Patrick Watson , Boucar Diouf , Natasha Kanap , Eruoma Awashish , Ivanie Aubin Malo , Florent Vollant , Catherine Boivin , Joyce Echaquan , Roger Echaquan , Patrice Robitaille , Richard Desjardins , Pauyungie Nataraaluk , Ariane Moffatt , Waskapitan Fund , Maurin Aux , Jemmy Echaquan , Dominique Fils Aim , Yan Maverick , Joliette Hospital , Montreal Canadiens , Ctv News , Breaking News , Local News , Canadian News , Covid 19 Canada , Covid 19 ,