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Walnut, pistachio marketing boards seek nominations

Tim Hearden
Both panels are seeking members for terms that begin this summer.
The California Walnut Board and the Administrative Committee for Pistachios are seeking nominations for elections that will be held this spring, with terms set to begin this summer.
For the Walnut Board, which is the official body that administers the federal marketing order for walnuts, petitions are open for two members and alternates from each of the two districts in California, divided along the southern boundaries of San Mateo, Alameda, San Joaquin, Calaveras and Alpine counties and one member and alternate at-large to represent the entire state, according to a news release. ....

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Upcoming Walnut Conference to Discuss Marketing Data - AG INFORMATION NETWORK OF THE WEST

Upcoming Walnut Conference to Discuss Marketing Data
Wednesday Feb 24th, 2021
Walnut growers, mark the calendar for March 2 and 3 for the big virtual California Walnut Board and Commission Industry Conference. The conference will be two half days 8am till Noon.
Jennifer Williams in Marketing Director, Domestic Advertising with the California Walnut Board. She noted one topic that she will be speaking about how data drives decision making in marketing walnuts.
“We have guests coming from Mintel, which is one of the world s leading market intelligence agencies talking about some of their data,” said Williams. “We have a guest from Rose Research, who s doing fantastic things in market research for commodity organizations, as well as companies such as Pfizer and the Wall Street Journal, and talking about how the data, the trends, and these reports really formed the foundation of what we do,” ....

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Big Walnut Conf. Coming Up - AG INFORMATION NETWORK OF THE WEST

Big Walnut Conf. Coming Up
Tuesday Feb 23rd, 2021
Jennifer Williams is Marketing Director, Domestic Advertising at the California Walnut Board
“We re really excited that we are conducting our first-ever industry conference. It will be virtual two half-days, and it will connect growers, handlers, industry partners in a virtual setting,” Williams said. “We ll be sharing the latest information around our marketing initiatives, industry research insights, and more. We ll be featuring top speakers from companies that really impact the industry.”
Williams said the Conference will highlight some of the big things the Walnut Board and Commission are doing for the industry to increase walnut consumption. For instance, this month is American Heart Month. ....

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Downward Pressure on Walnut Prices - AG INFORMATION NETWORK OF THE WEST

Downward Pressure on Walnut Prices
Wednesday Jan 13th, 2021
News Reporter
With California Ag Today, I’m Tim Hammerich.
It has been a tough 12 months for the prices of many agricultural commodities, and walnuts are no exception. Economic uncertainty and higher yield numbers than expected have contributed, says Walnut Bargaining Association General Manager, Jon Field.
Field… “So we have a huge production. We had a lot of uncertainty and consequently, there was basically a lot of downward pressure on marketing and prices. And so, prices right now back to growers: we are hoping that they will end up around 70 cents, but probably it ll be more in that 50 to 60 cent per pound range.” ....

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