The New Orleans Jazz & Heritage Foundation today launched a new PSA, “Rise and Shine,” starring Trombone Shorty, to raise money for their relief fund to support Louisiana musicians who have lost income amid the COVID-19 pandemic.
When the COVID-19 pandemic rolled across the globe, it silenced live music everywhere. As home to some of the world’s greatest musical traditions, Louisiana is also home to some of its most gifted musicians. Musicians who have been struggling for nearly a year now, with no real end in sight. Some of whom have left their instruments behind for good, finding new ways to make ends meet, and making it challenging for young musicians to receive music instruction from the city’s culture bearers.