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How Unilever Prestige Is Acquiring and Scaling Companies Like K18

Unilever Prestige chief executive officer Vasiliki Petrou discusses how the brand identifies opportunities for acquiring and scaling brands, like K18.

Vasiliki petrouJennifer weilUnilever prestige

Unilever s Cosmetic Boom Amid Crisis

Unilever reports a significant rise in demand for its high-end cosmetics brands despite a widespread cost of living crisis. This surge contrasts sharply with the performance of its mass-market food, soap, and detergent products. The company remains optimistic about navigating economic challenges.

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Kris Jenner, Courteney Cox + More Speak at WWD s Beauty CEO Summit

Kris Jenner, Tommy Hilfiger, Courteney Cox and Anastasia Soare share brand and business insights at WWD's annual Beauty CEO Summit.

United statesCourteney coxAnastasia soareTai beauchampAmy liuKris jennerMary van praagMarc pritchardGuive baloochDana upshawTina chen craigRichard christiansenVasiliki petrouNational eczema associationBeauty incProcter gamble

10 years, 10 brands: Vasiliki Petrou on Unilever Prestige s growth

10 years, 10 brands: Vasiliki Petrou on Unilever Prestige s growth
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Vasiliki petrouUnilever prestige

How Vasiliki Petrou Make Unilever a Prestige Beauty Player

How Vasiliki Petrou transformed Unilever into a prestige beauty powerhouse with brands like Dermalogica, Paula's Choice and K-18.

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