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Hong Kong travel veteran Sef Lam passes on


/ Posted on 18 February, 2021 12:57
Director of Hong Kong-based Via Vai Travel, Sef Lam, has succumbed to cancer on February 11 after a long battle. She was 72.
Lam established her company in 1985, specialising in retailing tickets, hotel stays and tour packages to expatriates in Hong Kong as well as cultural trips to various parts of the world.
Heartfelt messages poured in from her industry colleagues and friends.
Hong Kong Association of Travel Agents (HATA) chairman, Ronald Wu, said: “Sef has been a staunch and devoted supporter of HATA since joining the association in 1989, as well as a regular participant of HATA events and activities. We are very appreciative of her constructive guidance and suggestions on a regular basis to the Executive Committee for the betterment of the association and the industry at large. Sef will be sorely missed.” ....

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