Like many brand owners these days, you embrace sustainability and leverage it in your marketing strategy to appeal to eco-minded consumers. So how can you exten
Surprise! We’re trashing less packaging now
Recycling and composting aren t the only reasons we throw away less packaging today than in the early 2000s.
More people on the planet. More products being sold. But Americans are throwing away less packaging today than they did more than a decade ago. How can that be? Eco-packaging expert Bob Lilienfeld does the math for us.
In the September 2017
The ULS (Use Less Stuff) Report, editor and publisher Bob Lilienfeld tells us “10 Things I Bet You Didn’t Know About Packaging” the first of which is that “We’re throwing away less packaging today than we did 15 years ago.”